When you're searching the market for reliable tires that ensure your safety while driving in cold weather, the Good Year Ultra Grip Ice SUV/CUV are more than adequate to deliver what you need. This winter tire is optimized to provide the cold-weather performance for your vehicle. It fits many applications including minivans, crossovers, sedans, coupes and pickups that require firm grip and improved handling on ice and snow. It is equipped with the Winter Reactive Technology that meets the adaptive traction you need for winter driving.

The Goodyear Ultra Grip Ice WRT SUV/CUV has silica-enhanced Ice Over Winter tread compound that enhances snow traction and ice performance, so you can confidently drive in winter. The directional tread pattern and sweeping grooves channel water away from the footprint area to improve hydroplaning resistance and handling. The TredLock Technology blades on the outer shoulders further improve traction and cornering or turning grip.

The internal structure is composed of twin steel belts and spiral-wrapped nylon ply for added durability and sturdiness across higher speed ranges. It is equipped with a polyester cord body to ensure that the ride is comfortable and tread wears out evenly over time. The tire is studdable with optional metal studs to add more biting edges and increase the winter traction on the road. It also comes with a rim protector to ensure that the wheels are guarded against curb damage.

Goodyear is an American tire company founded in 1898 and is devoted in manufacturing passenger tires and other models that meet and surpass standards for quality. The brand pioneered the polyester cord body for tires and other innovative technologies that make it one of the leading tire companies in the world.

Goodyear has become a household name for over a decade, it has become synonymous to 'top quality tires'. This is not by accident. Goodyear has always been driven to innovate and make advancements to tire technologies while maintaining their standards of excellence. Goodyear started off in a strawboard factory in Ohio, USA and has since accomplished countless milestones on their way to becoming a global leader in Tire Technology. The company's devotion to advancing tire technology and applying what knowledge and experience have brought them is the unstoppable force that has driven the company to great innovations and developing new products that catered to drivers across the globe. To this date, Goodyear continues to hire top-tier talents and collaborates with the most talented specialists to improve on the products Goodyear makes as well as technologies and processes. Goodyear's passion and devotion to driving excellence will undoubtedly lead to even more innovation as technology continues to evolve.