Driving over snow or ice can pose a challenge for run-of-the-mill tires. It's a good thing that the Yokohama iceGuard iG53 tires are specially designed for winter performance, as well as dry or wet weather. These tires are crafted from a premium tread compound and a rugged inner structure to support heavy loads while being durable and promoting an even degree of tire wear. Its long tread life is taken care of the new absorptive tread compound that removes water film from the ice's surface with its special cavity design while giving micro-edge effects. As for winter performance, the Yokohama iceGuard iG53 tires sport triple 3D sipes to improve rigidity while creating biting edges for optimal ice and snow handling. Further improving its winter traction is the directional tread design that provides stability and control over ice and snow, allowing you to do high speeds on such road conditions. The Yokohama iceGuard iG53 even promotes fuel efficiency thanks to its low-heat generating under-tread compound which is responsible for increasing stiffness and reducing rolling resistance. Give winter roads the cold shoulder with the help of the innovative Yokohama iceGuard iG53 tires.

Even way before becoming the leading Japanese tire brand worldwide, Yokohama started in 1914 with one goal in mind: to innovate and push the envelope in tire design and development. This utter dedication to the quality of products they offer bore fruit when the company became the first Japanese tire manufacturer to be granted the ISO 9001 certification, being a QA model-company that emphasizes design, development, and manufacture installation, among others. Apart from this, Yokohama also takes part in environmental conservation efforts with their elimination of CFC and trichloroethane from manufacturing processes, as well as switching from heavy oil to natural gas to reduce their CO2 emissions and saving energy in the process. With these innovative and ethical practices, Yokohama can provide a wide variety of tires for numerous applications, which include but are not limited to light trucks, passenger cars, commercial trucks and busesFor your tire replacement and upgrades, Yokohama has everything you need and more to give you optimal safety, control, and efficiency on the road.